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BRUCE DAVEY

MANAGING DIRECTOR

Bruce Davey has been building successful businesses for over 20 years – having built Fastmail.FM (webmail) and Optimal Decisions Group (Insurance Price Optimisation Software) from ground zero until completing sales of each to large multinationals prior to starting Ready Set.
Bruce got into apartment hosting as he wasn’t seeing it done well; the analytics and creativity applied at hotels to maximise the returns was not there, and neither was the service to guests. He felt this could be done to the benefit of owners and guests without giving away the cost advantage a short stay has over a hotel.

SAM POTTER

HEAD OF OPERATIONS AND PROPERTY

Sam Potter is currently Head of Operations and Property for Ready Set Apartments after joining the company in 2017. He oversees all operations and property aspects of the business.
Prior to joining Ready Set Apartments, Sam built up a career with extensive experience from the accommodation industry, working with some of the world's leading accommodation brands. 

Since joining Ready Set Apartments, Sam has developed extensive knowledge of the local property markets and trends. 

This information is general in nature and does not consider your unique needs, goals, or circumstances. When deciding whether to invest in, or to continue investing in, the ReadySet Short Term Rental Fund (Fund) or Class N of Primary Investment Board, as the case may be, it is crucial that you take into account the Information Memorandum for the Fund if you are a wholesale investor, or the Product Disclosure Statement and Target Market Determination issued by Primary Securities Ltd ABN 96 089 812 635 AFSL 224107 (Primary) for Class N of Primary Investment Board if you are a retail investor. You can request a copy of the Product Disclosure Statement, Target Market Determination and Information Memorandum or peruse them online on this website.

Primary Securities is the Responsible Entity of Primary Investment Board. Ready Set Funds Management Pty Ltd ACN 633 166 873 is a Corporate Authorised Representative (No: 1279939) of Primary.
 

© 2025 by Ready Set Funds Management

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